🖤 About The Urban Cage

Hey, I’m Dawn 👋 — founder, interiors addict, candle obsessive, and proud small-biz owner behind The Urban Cage.

After more than a decade in interiors buying and visual merchandising, I decided it was time to create something a little… different.
Something that didn’t follow the same tired trends or feel like another cookie-cutter home store.

The Urban Cage was born out of a love for spaces with soul — homes that feel personal, bold, and a little rebellious.
Every piece you’ll find here is chosen to help you escape the ordinary and fill your home with things that actually make you feel something.

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✨ Our Vibe

We don’t do “safe beige” or “seen-it-a-million-times” décor.
We do personality.
We do statement cushions, moody lighting, bold prints, and unique gifts that make your space feel like you.

Whether you’re styling a cosy corner, hosting for the weekend, or searching for that perfect not-too-soppy gift — you’ll find pieces here that stand out, tell a story, and still feel totally affordable.

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💕 Our Promise

The Urban Cage is proudly independent.
That means every order is packed with care (and probably a cup of coffee in hand).
We’ll always give you honest service, quick delivery, and interiors that bring joy, not stress.

Because your home isn’t meant to look like everyone else’s.
It’s meant to look like yours.

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📍 From Me to You

This brand is built for the ones who crave something different —
The ones who love a dark, moody corner, who believe candles count as self-care, and who aren’t afraid to make bold choices.

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Welcome to The Urban Cage —
Your home, your rules 🖤